Senior Content Strategist

Job Title: Senior Content Strategist
Company Overview:
ProductDossier is a renowned IT firm specializing in cutting-edge software solutions for Project Management, Resource Management, and Project Financials & Delivery. With a legacy of innovation, we empower businesses to optimize their project workflows and enhance overall efficiency. We are actively seeking a seasoned Senior Content Strategist with 5 to 10 years of experience to lead our content initiatives across various channels.
Responsibilities:
  1. Content Planning and Strategy:
    • Develop and execute comprehensive content strategies aligned with overall marketing and business objectives.
    • Lead the planning and execution of content across multiple platforms, ensuring consistency in messaging and brand voice.
  2. Team Leadership:
    • Mentor and lead a team of content creators, providing guidance on best practices, quality standards, and creative approaches.
    • Collaborate with cross-functional teams to integrate content strategies into broader marketing initiatives.
  3. Campaign Integration:
    • Work closely with the marketing team to integrate content seamlessly into campaigns, ensuring a unified and impactful customer journey.
    • Develop and implement data-driven content strategies based on audience insights and analytics.
  4. Multichannel Content Creation:
    • Oversee the creation of compelling content for the company's website, landing pages, blog posts, case studies, emails, and social media channels.
    • Drive the development of multimedia content, including scripts for YouTube videos, webinars, and other interactive formats.
  5. SEO Expertise:
    • Leverage in-depth knowledge of SEO principles to optimize content for search engines and maximize online visibility.
    • Stay abreast of industry trends and algorithm changes to adjust content strategies accordingly.
Qualifications:
  • 5 to 10 years of proven experience in content strategy, preferably in the IT or software industry.
  • Demonstrated success in leading content teams and driving impactful content initiatives.
  • Exceptional writing and editing skills, with a portfolio showcasing strategic content development.
  • Strong understanding of SEO best practices and the ability to implement them effectively.
  • Proficiency in creating multimedia content, including video scripts and webinar presentations.
  • Ability to collaborate effectively with cross-functional teams in a fast-paced environment.
Benefits:
  • Competitive salary
  • Comprehensive health and wellness programs
  • Professional development opportunities
  • Dynamic and innovative work environment